There has been a shift away from fragrance in skincare with the rise of an almost vitriolic level of contempt levelled at it. This contempt may stem from consumers cottoning on to products overstuffed with fragrance and synthetics to a near comical level. Unfortunately, these products have become a sort of legend of their own and have come to represent the whole, taking up a permeant residence in the pantheon as a cautionary tale to any sensitive skin-haver to stay tf away from fragrance. Aside from these outliers though, and they are outliers, is this histrionic song and dance about fragrance in skincare necessary?
For most of us, a fragrance that features in a skincare product of any repute is not a cause for alarm. A fragrances inclusion is also surprisingly not of any cosmetic benefit. So, why is it in there in the first place?