When you think of the words The Grey, what comes to mind? 

That one kinda average but also kinda great Liam Neeson flick perhaps or maybe the shred of silver you caught in your hairline which sent you into a serious tailspin.

We want those two syllables to take on a new meaning for you. The Grey is one of the best grooming ranges we’ve seen in ages. 

Named for the assumed moniker of founder Jasper Gregors, The Grey presents a lineup of intrigue.

While many brands are chasing trends, oftentimes resulting in half-baked ideas that line supermarket aisles, The Grey has distilled and perfected for a range worthy of the price tag.

For your hard-earned, you want a product that takes steps out of the grooming process instead of adding to it - seriously, who has the time and inclination? The Grey’s 3-In-1 Daily Face Cream takes the biscuits for the following reasons. It assumes the role of day cream, eye cream and night cream. This most magic of formulas come down to the ingredients. Vitamin C (for brightness) and brown algae (for skin softening) deliver immediate benefits while the element of the moment - squalene - which simultaneously balances oil production and works as an antioxidant - sustains its performance.

Alone this would be a product worth paying attention too. But The Grey’s Daily Vitamin Intake adds another layer to the system to elevate this power routine even higher. The concoction contains pure extracts of collagen, hyaluronic acid, vitamin D plus weapons-grade antioxidants - okay there is no such thing as weapons grade antioxidants but if there were these would qualify - resveratrol, grape seed, green tea and alpha lipoic acids. 

This is skincare from the inside out and the outside in. Welcome to the future of men’s grooming.