WE ARE MISTR

We Are MISTR

Your online destination for quality men’s grooming products.

MISTR provides an Australian-curated range of men’s grooming products and personal care. MISTR was founded by a group of self-confessed men’s grooming aficionados, including Dennis Michael, Rohan Peterson, Jack Milenkovic and Lucien James. The company has just one simple purpose in mind; we want to present the finest male grooming brands globally to the Australian market. We come from varied backgrounds with equally varied tastes and desires, though all with an extremely high standard for men’s personal care. Through this mutual adoration and appreciation, we were able to undergo the stringent process of sorting through the good from the bad. Once we had our consolidated list of the best of the absolute best, everything from the sharpest and most precise razor to the most pliable and fresh pomade, we knew that we were on to something special, and it was time to share what we discovered with the men of Australia.

Our Philosophy
American philosopher, Henry David Thoreau once said, “It is what a man thinks of himself that really determines his fate”, here at MISTR, we are devoted to helping men feel sleek, fresh, and confident in their own skin. We believe that a well-groomed man needs everything from the right razor to perfect pomade in his daily grooming kit. At MISTR you can find specially curated men’s grooming products and packs, with luxurious face masks, facial moisturisers, natural deodorants, fine fragrances, and decadent massage oils, each chosen for their luxurious formulations, sleek packaging, and ability to meet our high standards. We sort through the maze of men’s grooming to find high-performance products to suit all tastes and lifestyles. It’s at this point that we should mention that while we were founded on the desire to find the best in men’s grooming, there are MISTR essentials sets for her, too, with self-care must-haves, skin care staples and aromatic perfume for an additional touch of luxury.

Skin Decoder by MISTR

When it comes to men’s grooming products, it is essential that you purchase the right products that will address your main concerns. Quizzes are an integral part of skincare for the informed purchaser or those wanting to address specific issues. Problem is they are more often than not provided to boost the bottom line of just the company asking the questions, which instantly channels you into a very limited number of options. Many of these, then, may not be exactly right for you. This is why we launched our very own Skin Decoder.

MISTR is dedicated to providing you with guidance on the right men’s grooming products that match to your unique needs. This is where our Skin Decoder comes into play. By just answering a few simple questions, our advanced algorithm analyses each product’s attributes, ingredients, and special features to find the products that are suited to you. Why not give it a try, and then speak to us about what we can do to give you the best possible grooming products for your daily needs?